Modern Reception: A look into how to apply hospitality in the digital space
Expectations & Reality You know the feeling when someone makes a simple task harder than it needs to be? It’s disappointing, unnecessary, yet it’s prevalent across many industries. The wifi password at your local coffee shop is unnecessarily difficult, chatbots are portrayed as a valued add-on on websites, and useless accounts are forced on customers…
Takeaways from the UX 100 Day Challenge
I recently embarked on a 100 day journey that included a mini sketchbook, a pen, & my brain. Here are some of my takeaways. Being a fresh face doesn’t have to be intimidating. As a relatively new UXer/Content Strategist, I knew there was a lot to learn about the industry. From wireframes & prototyping to…
How I Got Some Headspace
As a content strategist I consume a lot of content. For me, it’s a way to learn what’s trending, how companies engage with their audiences, and why they choose certain campaigns over others. But recently, I found myself feeling like I was on the brink of information overload (great podcast on it here). I realized…
What I Learned on Lynda’s Content Strategy Learning Path: Part 1
Recently I took it upon myself to take up one of Lynda’s new “Learning Path.” Since completing my 1st year as a content strategist, I figured it would be a good idea to delve in a bit deeper. This specific “Learning Path” takes into consideration marketing, advertising and UX principles. The following are my top…
3 Key Benefits of Studying Abroad
A little background… It’s been a little less than a month since I have returned from Querétaro, Mexico. 6 weeks abroad really does change you in numerous ways (I know a little about that since I interned abroad in Shanghai 2 years ago.) People tend to believe that the “life-changing” experience begins when you arrive…
Why collaboration is important for innovation
Our world is changing dramatically. From new technology to new businesses, this is the time to understand why collaboration is the key to success.
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luna tidrick
Content strategist based in Austin, TX.
Do you have questions about content strategy or are looking for a content strategist? Send Luna a message via her email below.
By day, Luna is a content strategist who is customer-driven. She believes that in order to increase engagement & revenue one must utilize data, perform user testing & organize content clearly to meet customer needs. Her thinking has been applied on websites & apps for companies such as UPS, la Madeleine, Hallmark & Charles Schwab.
luna tidrick 